论文标题
野外用户交互数据在汽车UX开发生命周期中的作用和潜力：行业的观点
The Role and Potentials of Field User Interaction Data in the Automotive UX Development Lifecycle: An Industry Perspective
论文作者
论文摘要
我们对现场用户互动数据在IVI的开发中的作用感兴趣，从业人员在分析这些数据，他们共享的担忧以及与数字产品的公司相比的比较。我们对14位UX专业人员进行了访谈，其中8位来自汽车公司，来自数字公司的6个，并通过新兴的主题编码分析了结果。我们的主要发现表明，通过现场用户交互数据的隐式反馈目前在汽车UX开发过程中尚不明显。有关IVI设计的大多数决定都是根据个人喜好和利益相关者的直觉做出的。但是，受访者还指出，用户互动数据有可能降低UX设计过程中猜测和假设的影响，并可以帮助使UX开发生命周期更多以证据和用户为中心。
We are interested in the role of field user interaction data in the development of IVIS, the potentials practitioners see in analyzing this data, the concerns they share, and how this compares to companies with digital products. We conducted interviews with 14 UX professionals, 8 from automotive and 6 from digital companies, and analyzed the results by emergent thematic coding. Our key findings indicate that implicit feedback through field user interaction data is currently not evident in the automotive UX development process. Most decisions regarding the design of IVIS are made based on personal preferences and the intuitions of stakeholders. However, the interviewees also indicated that user interaction data has the potential to lower the influence of guesswork and assumptions in the UX design process and can help to make the UX development lifecycle more evidence-based and user-centered.
