论文标题

构建数字淡淡的道德准则

Ethical Guidelines for the Construction of Digital Nudges

论文作者

Meske, Christian, Amojo, Ireti

论文摘要

在某些情况下,人类倾向于以非理性的方式行事,从而导致他们做出不良选择的情况。数字化裸露的概念通过在虚拟环境中建立自由主义者的替代品来解决自己的优先选择,从而解决了有限理性的这些局限性。因此,选择体系结构旨在解决认知思维中涉及的偏见和启发式方法。随着关于数字化裸体的研究在信息系统社区中变得越来越流行,围绕此概念的越来越多的道德准则,以保护其合法化以区别为例如。说服或操纵。但是,在反思有关学术界数字化的道德辩论时,我们发现当前的概念化是恐慌。这是根据现有文献的基础,我们提供了用于设计数字轻推设计的道德准则的概念化,从而为确保在虚拟环境中裸露机制的适用性。

Under certain circumstances, humans tend to behave in irrational ways, leading to situations in which they make undesirable choices. The concept of digital nudging addresses these limitations of bounded rationality by establishing a libertarian paternalist alternative to nudge users in virtual environments towards their own preferential choices. Thereby, choice architectures are designed to address biases and heuristics involved in cognitive thinking. As research on digital nudging has become increasingly popular in the Information Systems community, an increasing necessity for ethical guidelines has emerged around this concept to safeguard its legitimization in distinction to e.g. persuasion or manipulation. However, reflecting on ethical debates regarding digital nudging in academia, we find that current conceptualizations are scare. This is where on the basis of existing literature, we provide a conceptualization of ethical guidelines for the design of digital nudges, and thereby aim to ensure the applicability of nudging mechanisms in virtual environments.

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